LOCSP's EMMA TO PLAY IN adidas NBA 5 UNITED TOUR 2009

LOCSP Basketball Development Officer and English National Basketball League player Emma Omo-Bare will be playing in the event below next week.

LONDON TO HOST adidas NBA 5 UNITED TOUR 2009

- Outdoor basketball tournament takes over The O2, September 12-13 -

- Registration at the adidas Sport Performance Store, Oxford Street, London -


LONDON, July 30, 2009 – London will host the fifth and final stop of the adidas NBA 5 United Tour 2009 it was announced today by the National Basketball Association (NBA) and adidas. adidas NBA 5 United, a competitive outdoor 5-on-5 tournament that incorporates interactive basketball activities, will take place at The O2 arena, September 12-13.

Team registration is now open at the adidas Sport Performance Store, Oxford Street, London or by visiting http://www.5united.nba.com/ for more information. The adidas NBA 5 United Tour is open to both male and female players, aged 10 and over. All skill levels are welcome to register teams of between 5-7 players that will play a minimum of three games.

“adidas is proud to partner with the NBA for the third consecutive year on such a fascinating grassroots basketball event that promotes team-play and not the individual player," said Franck Denglos, Vice President of Sports Performance for adidas Region Europe/Middle East/Africa. Franck Denglos went on to add, “Our brand embraces the idea of We vs. Me from the NBA level on down to grassroots basketball and the adidas/NBA 5 United Tour is the perfect platform to deliver this message.”

“We are excited to bring the adidas NBA 5 United Tour to two new countries this year, Greece and the UK, as we join adidas in providing opportunities to bounce the basketball in our region,” said Sophie Goldschmidt, Managing Director NBA EMEA. “5 United combines competitive games with spectator activities to engage basketball fans of all ages and ability in this unique grassroots event.”

The 5 United Tour tipped off in Athens, Greece and has since visited Madrid, Spain; Rome, Italy and Istanbul, Turkey attracting 921 teams, 5,686 players, and over 64,000 spectators.

This year’s 5 United Tour will feature daily final competitions on Center Court, in addition to the opportunity for spectators to participate various basketball activities, including a three-point shootout and a slam dunk competition.

EA Sports and Powerade will support the adidas NBA 5 United Tour in London together with England Basketball. EA Sports will conduct daily competitions with their popular game NBA Live 09, challenging gamers inside the EA Sports Video Arcade. On court players can show off their dunking abilities on baskets at varied heights at the Powerade Slam Dunk Court.

About the NBA
The NBA, founded in 1946, is a global sports and entertainment brand that features 30 teams in the United States and Canada. During the 2008-09 season, NBA games will reach 215 countries and territories in 41 languages. The league’s worldwide reach will be reflected in the 76 international players from 32 countries and territories on NBA rosters. NBA merchandise is sold in more than 100,000 stores in 100 countries on six continents. NBA.com averages more than five million daily visits, with more than 50 percent of the site’s visitors come from outside of North America.

About adidas
adidas has been providing innovative products for the world’s best athletes for more than 50 years, from past legends to today’s superstars, such as Kevin Garnett, Dwight Howard, Candace Parker, Derrick Rose, Tim Duncan and Tracy McGrady. On April 11, 2006 adidas and the National Basketball Association signed an 11-year global merchandising partnership making the adidas brand the official uniform and apparel provider for the NBA, the Women’s National Basketball Association (WNBA) and the NBA Development League (D-League) beginning with the 2006-07 NBA season.